Image of a smartphone screen showing social media icons

Social Media: An Important Business Tool

In 2017 if you’re not utilizing Social Media in some way to market your business you are missing out on an every growing segment of the population (ie. potential clients/customers). Recent studies have revealed that the younger generation (and to some extent middle agers) are growing more and more dependent on Social Media for recommendations/reviews/suggestions…

Image of smartphone with QR code

QR Codes .. next big thing or next big bust?

If you spend any time perusing traditional forms of media such as newspapers and magazines you’ve surely seen QR Codes popping up everywhere. They’re even showing up on grocery store shelves and product packaging! QR codes are those square icon looking images that sort of resemble a thumbprint … a digital squared off thumbprint. QR…