Month: November 2016

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Why does my business need a website anyway?

Believe it or not that's one of the most frequent questions I get from potential clients (and sometimes even existing clients). A lot of business owners, especially those of a more "mature" age and from a more old-fashioned way of doing business, tend to stay stuck in the "yellow pages" mentality of business promotion. And for good reason, after all, at one time the Yellow Pages were the premier forum for advertising a business. Particularly a small business. Those days are long gone my friend. When a young couple are trying to decide where they are going to eat dinner on "date night" they are no longer digging out the Yellow Pages and flipping through endless pages of Restaurants. They probably will not even consult their town's local "entertainment and nightlife" publication.. you know the ones that you find in racks outside restaurants and bars. Their first stop will be an online search. That search might begin with Google, Bing or Yahoo. Or maybe they'll start with one of the many popular apps like Yelp, Urban Spoon, etc. If you are a restaurant owner without a website they won't find you. That scenario applies to any type business. Online searches are now the norm when looking for a restaurant, plumber, electrician, babysitter, piano teacher, hotel or even a band to book for your nephew's 21st birthday party. Many business owners make the mistake of thinking they can't afford a quality website. A quality website does not have to have a dozen pages, endless graphics and E-Commerce. You simply want to get noticed. Your name and logo, location, services offered and contact information are the building blocks and from there the possibilities are endless. If you are the hands-on type you are in luck. You can take charge and purchase everything you need to design your own site and get online fast .. right here from our website! If that seems like an enormous headache we can take over and design a site for you!! Let's get started getting you noticed!!